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September 2022
 

 
 
 
 

Whether it's education, networking, or finding new carriers - you'll find what you need at CONVO 2022! Take a look at our keynote sessions:

with Steve Anderson and Agent Panelists
Steve Anderson, CEO & Co-Founder of Catalyit, will lead us in a journey through "The Evolution of  Insurance". We will use where we have been to understand what is coming next. Steve will lead a panel of insurance professionals who will share what their agencies have done to combat some of the challenges agencies are facing from technology to staffing to increasing competition. We will also recognize our award recipients including Agent  of the Year, Agency of the Year, Young Agent of the Year and more.



with Phil Lackman and Charles Symington as Moderators
Kicking off the session, IIA of IL leadership will discuss the trends and challenges facing the independent agency system. The Association will share what they are doing to stay ahead of the curve to provide a sustainable competitive advantage for member agencies.

Illinois Department of Insurance Director, Dana Popish Severinghaus will enlighten attendees on the status of the Department, covering current initiatives and discussing future endeavors.

Going back to our advocacy roots, Hannah Meisel will provide insight into the upcoming Illinois General Election covering contested races from the Governor’s Office through the Senate & House.  

Keynote presenter, Amy Walter, will join us to provide her commentary on the Midterm Elections, and the National Political Climate. She will preview the 2024 Presidential Election and discuss the potential impact all of this will have on small businesses.   
 

Wednesday, October 5 - Concurrent Education Sessions

 
Here is a glimpse at some of the concurrent education sessions:
 
Cyber Insurance 101 - Alexis Cierra Vaughn
The cyber insurance market grew at the intersection of cybersecurity and insurance and might be hard to understand for the non-initiated. This session will cover the basics that agents, brokers, businesses, and security professionals should know about when approaching cyber insurance. 

• Types of coverages available 
• Difference between packaged and standalone cyber
• Myths about cyber insurance 
• What to look for when seeking insurance 

Legislative & Regulatory Update - Brett Gerger & Evan Manning
Attendees will gain insight into the latest statutory and regulatory changes in the business and insurance industry. Advocacy is one of the most important benefits for IIA of IL members. It is representing you, your agency, and your clients in front of the state and national legislative and regulatory bodies that oversee our industry. There is no better way for you and your staff to learn about the association’s advocacy efforts and the results accomplished.

Topics covered include: 
• IIA of IL and Coalition Partners Legislative Victories & Proposed Legislation for new GA 
• Department of Insurance Legislative Agenda – Market Conduct, Public Adjusters, Network Transparency
• NAIC Cyber Security - What This Could Mean for Businesses

Staffing Your Insurance Agency - Jennifer Jacobs
Today’s job candidates spend an average of seven seconds looking at your insurance agency’s ad to determine if they want to apply and with the increase in open positions in the insurance industry today, rest assured candidates are applying to numerous positions. This workshop will take you through today’s top hiring challenges and give you the opportunity to discuss strategies with other insurance agency owners to find out what is working for other businesses in Illinois. 

• Learn how to craft a compelling job description and make sure your hiring process is creating the best possible candidate experience to attract the best candidates. 
• Hear what some agencies are doing to offer unique benefits and create a culture that attracts and retains top talent. 
• Find out what onboarding and training strategies will help keep talent at your agency. 

Stand Out in Your Marketplace - Derek Hayden
Agents often struggle to differentiate themselves from competitors (and even non-competitors) in their marketplace. This session is designed to help agents break out of the norm and distinguish themselves from the pack. We’ll discuss:

• Developing a unique value proposition
• How to avoid blending in
• Real examples of stand-out businesses 
• Creating a remarkable customer experience

Agency Operations - Is Now the Right Time to Transition Leadership, Management and Ownership? - Jeff Smith
Agents will learn the Top 10 factors about whether it is time to transition the leadership, management and ownership of their agency. Every agency will transition leadership, management and ownership at some point, this course will help agents understand the factors about whether now is the right time or identify when the right time is. It will help agents prepare for their future of their agency. It will give agents the tools to assess the health, planning and preparedness of their agency operations and client relationships.

Navigating Employee Contract Provisions - Lance Jones
HeplerBroom, LLC will present best practices for drafting employment contracts that will keep your agency and clients protected. Learn important distinctions between employee and independent contractor and review the elements of an employment contract including: terms and renewal, compensation, termination, insurance and indemnification. Covenants (Non-Solicitation, Non-Competition, Confidentiality) and recent Illinois law changes will be discussed. HeplerBroom will also address considerations and contract provisions regarding purchase of agency interest.

Winning with Sales Psychology - Derek Hayden
Most consumers don’t want to be “sold”, especially in the modern marketplace. Using negotiation tactics and sales psychology can reduce the friction between you and the prospect and give you the upper hand in the sales process.

• Labeling and mirroring
• Getting to no
• Identifying issues and wedges

 
And so many more excellent sessions!
 
 

 
Networking with other attendees and company representatives will provide you with even more benefits!
 

 



Let's party our way through the decades!
In keeping with the evolution theme, join us for a celebration as we  party through the decades. The evening will include food, drinks, friendships, music, and lots of fun! Attendees are encouraged to dress in attire from your favorite decade, whether it is your favorite concert t-shirt or rocking the 50's poodle skirt, your outfit is up to you. Plus, we'll be drawing for our Mega Raffle Winners!



 




 
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